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Outfront Media Launches ON Smart Platform In Minneapolis

Published 05/19/2016, 07:01 AM
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Outfront Media Inc. (NYSE:OUT) , the New York-based real estate investment trust (“REIT”) is expanding its ON Smart Media platform. The company has launched this high-tech platform in the Minneapolis and St. Paul skyway systems, which is likely to re-define the adverting experience of consumers. Notably, Outfront had previously deployed this technology in Washington D.C. and New York City.

These high-definition digital screens located in high-traffic areas of Minneapolis and St. Paul, will complement Outfront’s skyway systems, and create an engaging experience for the pedestrians.

Outfront is a leading provider of out-of-home advertising space in key markets throughout the U.S., Canada, Mexico and South America. The company reported first-quarter 2016 adjusted funds from operations per share of 36 cents, beating the Zacks Consensus Estimate of 33 cents and remaining unchanged from the year-ago quarter.

Outfront currently carries a Zacks Rank #3 (Hold). Some better-ranked stocks in the REIT space include Brookfield Canada Office Properties (NYSE:BOXC) , Whitestone REIT (NYSE:WSR) and Gaming and Leisure Properties, Inc (NASDAQ:GLPI) . While Brookfield Canada Office Properties sports a Zacks Rank #1 (Strong Buy), both Whitestone REIT and Gaming and Leisure Properties carry a Zacks Rank #2 (Buy).

Note: FFO, a widely used metric to gauge the performance of REITs, is obtained after adding depreciation and amortization and other non-cash expenses to net income.


BROOKFLD CDA OP (BOXC): Free Stock Analysis Report

WHITESTONE REIT (WSR): Free Stock Analysis Report

OUTFRONT MEDIA (OUT): Free Stock Analysis Report

GAMING AND LEIS (GLPI): Free Stock Analysis Report

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