PewDiePie, others set to star in YouTube's first original shows

Reuters

Published Feb 03, 2016 01:35PM ET

PewDiePie, others set to star in YouTube's first original shows

By Sai Sachin R

(Reuters) - YouTube's viral video stars, many of whom have a fan following in the millions, are set to appear next week in original movies and a show, as the video site attempts to attract users to its paid service.

PewDiePie, who has attracted 42 million followers with his comic commentary on videogame gameplay, will star in a reality-adventure series that will see the Swedish gamer combat horrors in real-life games.

Other YouTube stars such as comedian Lilly Singh and comedy producer Rooster Teeth and teen network Awesomeness TV will be involved in full-length movies that will premiere on YouTube Red on Feb. 10.

The original movies and show are part of Google (O:GOOGL) parent Alphabet Inc's efforts to offer more to customers on YouTube Red, the $10-a-month service that allows viewers to watch videos across YouTube without ad breaks.

The move will pit YouTube against video streaming pioneer Netflix (O:NFLX), whose standard plan in the United States also costs $10 per month.

While YouTube Red is available only in the United States, Netflix last month launched its service in an additional 130 countries, covering almost the entire globe.