Square AI debuts in open beta, offering data insights for sellers

Investing.com -- Block Inc's Square has unveiled its new artificial intelligence tool, Square AI, which is currently available in an open beta for all US-based sellers. The conversational AI assistant is integrated directly into the Square Dashboard, providing answers to business-related queries using natural language.

Square AI was introduced by Willem Avé, the Global Head of Product at Square, during the Square Releases event last month. The AI tool is designed to interpret questions posed by sellers, sift through relevant data within Square, and provide direct, instant answers. This feature aims to save sellers from having to manually find the right report or sort through rows of data.

The AI assistant can offer insights into various aspects of a seller's business, such as sales metrics and trends, transaction analysis, staff performance, labor costs, and customer spending patterns. Square plans to steadily expand the capabilities of Square AI throughout the year.

The new feature presents as a conversational chat within the Square Dashboard, allowing sellers to ask about their sales, customers, staff, and transactions. Once sellers find satisfactory answers, they can download insights as a CSV or delve deeper with visualizations such as pie, line, or bar charts. The AI tool retains the context of the conversation, enabling users to continue their inquiry without having to repeat previous questions.

Square AI can also provide help and operational guidance about using Square. If a user asks how to do or find something within Square, the AI assistant can comb through its knowledge base and provide step-by-step instructions.

Regarding data security, Square has implemented special measures to ensure that sensitive business or financial information is not sent to any model providers or partners. The company has also established enterprise agreements to prevent third-party companies from retaining any data processed outside of Square systems or using it for training purposes.

Square AI is not the company's first AI feature, and it won't be the last. AI-powered content creation, onboarding, and setup features are already integrated across Square. The company has also recently introduced the Square MCP server, which standardizes how Square connects and provides context to large language models such as ChatGPT or Anthropic's Claude.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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