Luxury brands Bugatti and Lamborghini to be headed by one chief from December
Reuters
Published Nov 18, 2020 09:12AM ET
BERLIN (Reuters) - Bugatti President Stephan Winkelmann will also become head of luxury brand Automobili Lamborghini, taking on a double role from December, parent group Audi said on Wednesday.
The move comes at a time when Audi's owner Volkswagen (DE:VOWG_p) is legally separating its Lamborghini supercar and Ducati motorbike brands, as it seeks to streamline its operations and focus on mass-producing electric cars.
As Lamborghini chief, Winkelmann will succeed Stefano Domenicali, who will move to the Formula One as head of racing, Audi said.
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Written By: Reuters
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