JPMorgan Chase names Citi's Hassan as chief marketing officer
Reuters
Published Jul 22, 2021 12:30PM ET
(Reuters) - JPMorgan Chase & Co (NYSE:JPM) has hired consumer industry veteran Carla Hassan as its chief marketing officer (CMO), according to an internal memo seen by Reuters.
Hassan will start with the bank in early October, after a three-year stint with rival Wall Street firm Citigroup Inc (NYSE:C). She became Citi's first global CMO in September last year and helped with new product launches like the Citi Custom Cash Card, the memo said.
The new marketing head has also held executive roles at Kellogg (NYSE:K) Co and PepsiCo (NASDAQ:PEP), according to her LinkedIn profile.
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Written By: Reuters
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