The social side of institutional push: Popular excitement drives crypto adoption

Cointelegraph

Published Feb 19, 2021 09:33AM ET

Updated Feb 20, 2021 11:40AM ET

The start of February has brought yet another batch of evidence supporting the notion that the ongoing surge of crypto prices has deep institutional roots. Ignited by market whisperer Elon Musk and his Tesla’s announcement of a $1.5-billion Bitcoin position, the bullish cycle was reinforced by further news coming from the likes of Mastercard (NYSE:MA), Amazon (NASDAQ:AMZN) and BNY Mellon (NYSE:BK).

The level of interest around the industry is certainly rising, as Bitcoin’s (BTC) price is rapidly becoming a widely discussed topic on most finance-oriented TV stations. With large corporate players at the helm of the rally, is the public firmly in the back seat, or does it have a say in how long the party will last?

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