CoinEdition
Published May 23, 2021 06:20AM ET
Updated May 23, 2021 06:30AM ET
Chiliz Dominates the Track With Formula 1 Fan Tokens
Chiliz, the popular fan token reward and engagement blockchain, acquired another win on Friday by signing two popular racing teams. In a recent press release, the Formula 1 teams were announced in Socios.com, a fan token app developed on Chiliz. More so, they named Aston Martin Cognizant (NASDAQ:CTSH) and Alfa Romeo Racing as the latest teams to launch tokens on the platform.
It should be noted, fan tokens have been used to distribute merchandise and set up augmented reality marketing campaigns. Also, in some cases, it allows fans to vote on different things, including team uniforms. Thus, it has been a niche asset that managed to gather at least $150 million in revenue for
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Written By: CoinEdition
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