CEO shares an early adoption story about selling Bitcoin inside various Taco Bells

Cointelegraph

Published Sep 02, 2020 06:00PM ET

Updated Sep 02, 2020 07:40PM ET

Following an earlier endeavor selling Bitcoin (BTC) at a premium on eBay (NASDAQ:EBAY) in 2015, Chris Maurice, CEO of African crypto exchange Yellow Card, made a small business selling the asset at multiple Taco Bell locations. Maurice worked with his friend Justin Poiroux on the endeavor. Poiroux, who later co-founded the Yellow Card exchange, first explained Bitcoin to Maurice about two years prior.

"We would post on Craigslist and on LocalBitcoins, and we would say, 'Hey we have Bitcoin, come meet up with us and give us cash and we'll give you the Bitcoin,'" Maurice told Cointelegraph in an interview. LocalBitcoins serves as a popular method for selling Bitcoin from person to person, also called over-the-counter, or OTC transactions.

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