Salesforce.com stock rating reiterated at Overweight by KeyBanc

Investing.com

Published Jul 02, 2025 10:17AM ET

Salesforce.com stock rating reiterated at Overweight by KeyBanc

Investing.com - KeyBanc has reiterated an Overweight rating on salesforce.com (NYSE:CRM), currently trading at $266.18, with a price target of $440.00, according to a research note published Wednesday. The company, valued at $254.54B, maintains a strong "Buy" consensus among analysts, with 37 analysts recently revising earnings estimates upward, according to InvestingPro data.

The firm's analysis centers on the company's potential acquisition of Informatica, presenting both supporting and opposing viewpoints on the strategic move. KeyBanc notes that the acquisition could address a critical bottleneck in Agentforce adoption related to data availability and cleanliness. With impressive gross profit margins of 77.3% and a robust financial health score rated as "GREAT" by InvestingPro , Salesforce appears well-positioned for strategic investments.

According to the research note, Informatica's combination of master data management tools and data movement capabilities (ETL) could help solve enterprise data challenges that currently hinder Salesforce's AI initiatives. The firm indicates this combination of capabilities is "rare in the data space."

Despite these potential benefits, KeyBanc expresses concerns that the acquisition timeline might actually extend the existing data bottleneck problems for "another year, maybe more" rather than providing an immediate solution.

The firm also points out that the acquisition "does not solve the problem of CRM not really being the center of gravity for an enterprise's data or knowledge workers," suggesting limitations to the strategic benefits of the potential deal.

In other recent news, Salesforce has made significant strides in its artificial intelligence initiatives, as highlighted by the company's recent announcements and analyst evaluations. Salesforce unveiled Agentforce 3, a major update to its digital labor platform, featuring a new Command Center and enhanced tools for AI agent monitoring and scalability. This upgrade has already demonstrated measurable results, such as a reduction in customer case handle time and increased autonomous resolution of administrative tasks. The company also introduced new pricing structures for its AI offerings, including a 6% average price increase for some core products, which analysts at Cantor Fitzgerald suggest could lead to revenue growth in the latter half of fiscal 2026.

In terms of analyst ratings, Truist Securities reiterated a buy rating with a $400 price target, while Cantor Fitzgerald maintained its Overweight rating with a $325 price target, both citing positive customer feedback and strategic AI developments. Salesforce CEO Marc Benioff noted that AI is now handling 30% to 50% of work at the company, a statement that aligns with Citizens JMP's Market Outperform rating and $430 price target. These developments underscore Salesforce's ongoing efforts to integrate AI across its platform, with the company reporting a 233% increase in AI agent usage over six months. As Salesforce continues to expand its AI capabilities, analysts remain optimistic about the company's potential for growth and revenue enhancement.

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