Amazon.com stock price target raised to $250 from $212 at Piper Sandler

Investing.com

Published Jul 11, 2025 10:45AM ET

Amazon.com stock price target raised to $250 from $212 at Piper Sandler

Investing.com - Piper Sandler has raised its price target on Amazon.com (NASDAQ:AMZN) to $250.00 from $212.00 while maintaining an Overweight rating on the stock. The e-commerce giant, currently valued at $2.38 trillion, has demonstrated strong momentum with a 14% return over the past year.

The research firm cited stronger CIO survey data as the basis for raising its AWS (Amazon Web Services) estimates, which contributed to the higher price target.

Piper Sandler also increased its out-year gross margin projections for Amazon, reflecting what it sees as greater benefits from robotics and a shift in services mix.

The firm noted that Amazon's Prime Day shopping event is now approximately twice as long as previous iterations, which it views as a positive development for the company.

In its research note, Piper Sandler reiterated its Overweight rating on Amazon.com stock, indicating continued confidence in the company's growth prospects.

In other recent news, Amazon.com has been the focus of several analyst updates and strategic insights. Morgan Stanley has raised its price target for Amazon to $300, maintaining an Overweight rating. This adjustment comes amid a more favorable geopolitical landscape and increased confidence in Amazon Web Services (AWS), particularly due to advances in artificial intelligence. BofA Securities reiterated its Buy rating on Amazon, emphasizing the potential of the Kuiper satellite project, which could tap into a $40 billion satellite communications market by 2030. They project this initiative could generate significant revenue by 2032.

Citizens JMP also increased its price target for Amazon to $285, citing the company's extensive reach and robust logistics network as key growth drivers. The firm highlighted Amazon's potential in digital advertising and AWS, supported by artificial intelligence and robotics advancements. Meanwhile, Citi defended companies like Vertiv Holdings (NYSE:VRT) and Nvent Electric amid concerns over AWS's new liquid-cooled servers, suggesting that the sell-off was excessive. They noted Vertiv's strong market position and projected growth in the thermal market, while Nvent's experience in liquid cooling was seen as a competitive advantage. These developments underscore a period of strategic growth and market positioning for Amazon and related companies.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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