Zacks.com Featured Highlights Include: NWBI, THG, RUBI, HEPA And KOF

 | Dec 11, 2019 11:42PM ET

For Immediate Release

Chicago, IL – December 12, 2019 - Stocks in this week’s article are Northwest Bancshares, Inc. (NASDAQ:NWBI) , The Hanover Insurance Group, Inc. (NYSE:THG) , the Rubicon Project, Inc. (NYSE:RUBI) , Hepion Pharmaceuticals, Inc. (NASDAQ:HEPA) and Coca-Cola (NYSE:KO) FEMSA, S.A.B. de C.V. (NYSE:KOF) .

Buy These 5 Stocks as New Analysts Initiate Coverage

Analysts don’t add a stock to their coverage randomly. New coverage on a stock is usually the result of huge investor focus on it or its promising future prospects.

Interestingly, stocks typically see an incremental upward price movement with new analyst coverage compared to what they witness with continuation of existing analyst coverage. Of course, the price movement depends on the recommendations from the new analysts. Positive recommendations — Buy and Strong Buy — lead to a significant positive incremental price reaction than Strong Sell, Sell or Hold recommendations.

Moreover, if an analyst gives a new recommendation on a company that has limited or no analyst coverage, investors start paying more attention to it. Also, any new information attracts portfolio managers to build a position in the stock.

However, one should preferably look for the average change in broker recommendation rather than a single recommendation change. Then again, an upgrade, an initiation or even increased coverage is equally important.

Keeping this mind, it’s a good strategy to focus on the number of analyst recommendations that have increased over the last few weeks.

For the rest of this Screen of the Week article please visit Zacks.com at: Zacks Investment Research

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