Will Bayer's Investment In Its Reputation Boost BAYRY Stock?

 | Jun 17, 2019 02:25AM ET

Bayer (OTC:BAYRY) announced last Friday that it is set to invest approximately 5 billion euros, or around $5.6 billion, in order to further research "additional methods to combat weeds." The company also aims to reduce its environmental impact by 30% by 2030.

Litigious Problems

Bayer’s focus on researching weed killers comes after recent lawsuits, including one it settled in which it has to payout $2 billion. The plaintiffs in that lawsuit claimed that the glyphosate in Monsanto’s Round-Up, now sold under the Bayer name, cause cancer. Bayer was found liable for the plaintiffs contracting non-Hodgkin’s lymphoma.

In a statement released in May after the verdict, Bayer maintained that glyphosate, an herbicide used in Round-Up, and Round-Up itself, were both safe when used correctly. Additionally, Bayer pointed out that the verdict is a "stark" contrast from the EPA’s determination that there are "no risks to public health from the current registered uses of glyphosate." Bayer was optimistic in this press release, although it’s important to realize that a company wants its outlook to be positive. The firm said that this verdict has no impact on future verdicts.