What Is In Store For Steel’s Long-Term Cycle?

 | Nov 25, 2015 02:41AM ET

Typically steel buyers look at short-term steel cycles — inventory cycles. These are what drive short-term pricing trends. Lets face it. Most buyers think in terms of what their next purchase will be or, maybe at this time of year, the next year’s requirements.

However, from time-to-time, it’s worth sitting back and looking at the big picture; the long-term; over-the-horizon. It’s a useful thing to do. It provides some perspective.

The chart highlights global steel output since 1950. Very simply, we can look at 3 cycles.

  • 1950-73 – steady growth. Post-war investment in North American infrastructure; the development of the automobile; reconstruction in Europe and the emergence of Japan. All drove steel production and consumption higher.
  • 1973-98 – stagnation. The oil shock; light-weighting in cars, packaging, construction and increased efficiency. The end of investment in Europe and North America led to demand falling and only partially offset by the growth in emerging Asia.
  • 1998-2014 – the emergence of China. A country of 1.4bn people industrialised and moved from the country to the city; a development model specifically based on steel-intensive capital investment.
h2 Global Crude Steel Production ( 000 metric tons)/h2