Water: The World’s Most Important Commodity

 | Aug 24, 2014 01:57AM ET

It's quite the strange duality when you think about it. Undoubtedly, water is the single most important thing on earth.

Ok, so maybe it's the second most important thing (sorry, oxygen) – but you get the idea.

If I go to the store and there's no bread, I would be shocked, and certainly annoyed, and that'd be about it. But, if I turn on my faucet and nothing comes out, I'm about 15 hours away from turning into Mad Max – and so are you.

So, why is water so underappreciated? Why, when I live in a state that's experiencing a state of our infrastructure too poor, and the potential profits too murky to justify the capital outlay.

So What's the Answer?

I won't bury the lead here.

I don't know what the answers are. I don't know what the technological answers are, I don't know where the money is supposed to come from, and I would never be so masochistic as to try to understand the local politics involved.

But, I know that we need fresh water for quenching the thirst and irrigating the crops for an ever-growing population, and since less than 1% of our planet's water is fresh water, desalinization sure seems like a no-brainer. Yes, it's horribly energy-inefficient right now, but if history is any guide at all, we can innovate that imbalance away. My cell phone today has 10 times the RAM that my desktop had 18 years ago. All we need is the will and we can figure out most anything. So far, the will hasn't been there, but I'm convinced we'll see it soon, either by choice or necessity. Unfortunately, it will probably be the latter.


ETF Plays in the Water Space

All the murkiness in the future of water makes it ideal to approach with ETFs rather than trying to pick individual stocks. There are four main ETFs that focus on water utilities, infrastructure suppliers, and related services.

I want to find the best single name in this group of four ETFs, so I've loaded up a custom peer group in Capital Cube to review their most important metrics side-by-side. As a basis for comparison, I've also loaded up the largest sector ETFs for utilities and industrial stocks (XLU and XLI), as well as the SPY to represent the broad market: