Volkswagen (VLKAY) Plans To Invest $3.3B In North America

 | Jan 15, 2018 08:53PM ET

Per Reuters, Volkswagen (DE:VOWG_p) AG (OTC:VLKAY) has plans to invest more than $3.3 billion to expand its market share in North America, the second largest auto market in the world after China. Starting from 2018, the company plans to utilize this amount to develop and manufacture new models through 2020.

Post Volkswagen’s diesel emission scandal in September 2015, the company has been trying to strengthen its hold in the United States. Per management, the company intends to develop its brand value in the country and aims to achieve break-even in operating profits by 2020.

As part of its plan, Volkswagen will introduce two new models in the United States including the all-new Arteon fastback in 2018. This same year, it will also launch a re-designed edition of its bestseller, Jetta compact sedan. Moreover, of the total planned investment of $3.3 billion, the company will pump in around $1.2 billion in the United States.

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