Twitter's (TWTR) COO Anthony Noto Rumored To Leave For SoFi

 | Jan 23, 2018 02:15AM ET

Twitter’s (NYSE:TWTR) Chief Operating Officer (COO) Anthony Noto is rumored to leave the micro-blogging platform for the consumer finance startup Social Finance (SoFi).

Per Reuters, which quoted The Wall Street Journal report, San Francisco-based SoFi has offered the role of Chief Executive Officer (CEO) to Noto. Notably, SoFi’s CEO position has been vacant since mid-September 2017.

Twitter’s Resurgence: Anthony Noto as Key Architect

Twitter is striving to retain executives, particularly in the mid- & senior-management level, over the last couple of years. However, Noto has been the most visible figure, apart from CEO Jack Dorsey, at the top-management level during the executive exodus.

Anthony Noto joined Twitter in 2014 and became COO in late 2016. Per recode, he has been the architect of the company’s offering of live video programming and its deal with the NFL in 2016 to stream Thursday Night Football games.

Market observers and analysts believe that Twitter will find it difficult to replace Anthony Noto due to the investor confidence he enjoys. According to Benzinga, which Zacks Investment Research

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