Top Trade Ideas For Week July 20, 2015: Costco

 | Jul 20, 2015 07:45AM ET

Here is your Bonus Idea with links to the full Top Ten:

Costco Wholesale (NASDAQ:COST), is where I shop for almost everything. We get fruit, vegetables, meat, bread and even gasoline. It may come in large quantities but that does not seem to matter much. And it is not just me. Everyone shops there. In fact I would go so far as to lay out a theory that Costco is the reason that most suburban people have an SUV, not the children.

The stock of the company had a great run higher that started in August of 2014 after a short pause, up to a peak in March. But then it started a pullback. The price fell in a long orderly channel for nearly 4 months before breaking it to the upside a week ago.

The catalyst may have been a re-connection with the 200 day SMA. It had not seen the 200 day SMA since July 2014 when that run higher started. Or it might have been the RSI hitting oversold territory for the second time in 3 weeks. Whatever the reason it is moving higher now.

And the chart looks promising for the upside to continue. The RSI is now back into the bullish range and rising. The MACD is also rising and the Bollinger Bands® have opened for the move higher. There is a consolidation going on now after that first move up. A break over the top of it would set a target of 155, a new All-Time high.

There is resistance above at 145.25 and 148.25 followed by 150.75 and 152.35 before 154.25. There is also the 100 day SMA overhead. Support lower comes at 142.60 and 140 followed by 137 and 135. Short interest is low at only 1.1% and the company reports earnings next in October.

Looking at the options chains, the weekly Expiry sees large open interest at 144 Friday. Moving out to the August Expiry the 145 and 150 Strikes have big open interest on the Call side with the 140 and 135 Strikes on the Put side.

Costco Wholesale Corporation (NASDAQ:COST)