Semiconductor M&A Gets Larger With Broadcom Bid For Qualcomm

 | Nov 06, 2017 03:01AM ET

Believe it or not, Broadcom (NASDAQ:AVGO) is looking to buy Qualcomm (NASDAQ:QCOM) , at least according to people familiar with the matter. But if the rumors are right, the company could pay $70-$80 a share in cash and stock, valuing the company at over a $100 billion, the largest semiconductor deal ever. It’s possible that regulators will not approve the deal on competitive considerations, but just in case they don’t, there’s much going for both the companies-

Rationale for the Deal

There are a number of reasons why the deal makes sense.

First, Qualcomm is one of the largest semiconductor companies, as is Broadcom, so their combination will create a semiconductor giant like Intel (NASDAQ:INTC) or Samsung (KS:005930) with greater resources to tap emerging opportunities.

Second, being the leading supplier of modem chips having also made some progress in 5G, Qualcomm brings Broadcom important technology to round out its portfolio. Not only that – there is very little product overlap despite the fact that both target the market for mobile devices. Smartphone growth rates have been coming down recently because of increased penetration, but other markets like IoT, self-driving cars, artificial intelligence and cloud computing continue to emerge. A combined company with much greater product breadth, a larger client roster and scope for greater integration of technology should do better in this landscape.

Third, Qualcomm has a large number of standard essential patents that it licenses on the basis of fair, reasonable and non-discriminatory (FRAND) terms. It also has several other patents that do not form part of standards but that it bundles with standard essential patents. So on the one hand, Qualcomm shouldn’t have to license all patents at standard essential rates, while on the other, it needs to offer greater clarity on the amount it’s charging for the non-standard technology that forms part of the bundle. It also needs to allow companies to build or second source their own non-standard technology.

The practice has drawn ire from a number of foreign governments and now, Apple (NASDAQ:AAPL) and its suppliers have ganged up against it. What’s worse, Apple is roping in others like Samsung, so Qualcomm’s legal problems are mounting. Apple phones use Qualcomm technology, but Apple and its suppliers have also stopped paying Qualcomm on this pretext while second sourcing from Intel.

This has of course been a big blow to Qualcomm’s revenue and profits. The acquisition has the potential to bring another big semiconductor player on Qualcomm’s side. It can also lead to a resolution of the conflict.

Fourth, Broadcom management has a lot of experience with acquisitions, which have been the most consistent pillar of growth for the company. The biggest of these was the Avago-Broadcom merger, which retained the Broadcom name post closure. Before that, it made more than 50 smaller acquisitions over the course of a decade. Management is also known for cost control, so the combined entity may see greater fiscal discipline, which could be a good way to extract profits.

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Fifth, the chances of prolonged litigation have pressured Qualcomm’s share prices, so the deal will be a good return on investment for shareholders.