PepsiCo (PEP) Launches Tropicana Essentials Probiotic
Zacks Investment Research | Sep 28, 2016 08:56AM ET
Tropicana, a division of PepsiCo, Inc. (NYSE:PEP) , announced the launch of Tropicana Essentials Probiotics, a product with 100% juice and probiotics. The company is expected to roll out the juice in 2017 along with a limited release this October. Notably, probiotics are live microorganisms that are good for our health, especially the digestive system.
The company claimed that Tropicana Probiotics will provide one billion live and active cultures per serving, without any added sugar, preservatives or artificial flavors. The drink will be available in Strawberry Banana, Pineapple Mango and Peach Passion Fruit flavors.
Probiotics are usually found in supplements, kombucha and yogurt. Meanwhile, PepsiCo is quite optimistic about the launch as this juice is the first probiotic offering in the mainstream juice category.
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