Omnicom Unit Forms DDB Health & Appoints Josh Prince CEO
Zacks Investment Research | Jun 29, 2016 09:00PM ET
Omnicom Group Inc. (NYSE:OMC) , the world’s leading advertising, marketing and corporate communications company, recently announced that its healthcare segment, Omnicom Health Group, has created DDB (Diagnostic Devices Branch) Health. This new unit will combine several professional healthcare agencies across the U.S. and Europe to form a forceful healthcare network.
About DDB Health
DDB Health, a part of Omnicom Health Group, will offer deep insights into customers, channels, and behavior, and assist in creating meaningful change on behalf of important healthcare brands.
Combining Omnicom’s expertise in medical and healthcare service with DDB's rich heritage, this network looks to utilize creativity as a force for better health.
Per Ed Wise, CEO of Omnicom Health Group, DDB has a creative heritage and its state-of-the-art technology has helped clients to innovate and grow.
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