Nike Q3 Earnings Preview: Sales Growth Key For Stock Rally To Resume
Investing.com | Mar 17, 2021 09:46AM ET
- Reports Q3 2021 results on Thursday, Mar. 18, after the close
- Revenue expectation: $11.03 billion
- EPS expectation: $0.76
When the world’s largest sportswear company, Nike (NYSE:NKE), reports its latest earnings tomorrow, investors will be keen to know whether the rebound in sales that started in the past spring still has momentum.
The maker of Air Jordan and Air Force 1 sneakers benefited immensely from the customer shift to its e-commerce platform during the pandemic, which forced the global brand to close its stores. Digital sales have soared roughly 80% during the previous three quarters, providing a strong boost to sales and profit margins.
But the booming digital business via Nike’s websites and mobile apps didn’t happen just because more people started shopping online. Even before the pandemic, the company was investing heavily to expand its online presence in order to rely less on its brick-and-mortar operations.
In 2019, it pared back the number of wholesale stores that could sell its goods, and parted ways with Amazon.com (NASDAQ:AMZN). It also had been investing in apps for shopping, selling sneakers and guided workouts.
The success of this strategy helped restore investor confidence quickly during the pandemic, as its stock rebounded from the coronavirus-induced plunge. The Beaverton, Oregon-based company gained about 40% in 2020, outperforming the S&P 500, which rose 18% during the same period.
The pace of these gains, however, has slowed this year, indicating that investors are finding Nike shares a bit expensive after the past year’s rally.
h2 Expanding Market Share/h2Nike shares closed Tuesday at $144.65, leaving the stock with just a 2% rise year-to-date. The subdued reaction in 2021 could reflect Nike’s forward price-to-earnings ratio of 37, compared to a five-year average of 29.37. Despite these concerns, we continue to believe Nike is in a great position to expand its market share as the retail upheaval caused by the pandemic begins to settle.
Many analysts continue to have an upbeat stance on Nike shares and see more gains in store. Kimberly Greenberger of Morgan Stanley, while raising her target to $165 from $152 in December, said that Nike is one of the key apparel and footwear companies whose business model, total addressable market and margin profile will look better positioned once the pandemic is over.
Get The News You Want
Read market moving news with a personalized feed of stocks you care about.Get The App“While we expect ongoing, short-term COVID-19 headwinds in the remainder of NKE’s fiscal 2021 (ending May 21) until a vaccine is widely available, we emphasize NKE’s commitment to and initial execution of its Consumer Direct Acceleration strategy further solidifying our belief in its long-term revenue and margin expansion story.”
Bottom Line
After last year’s powerful rally, many investors took a pause, waiting on the sidelines to see how the current year plays out for the sportswear giant. We believe Nike will report another strong quarter and could raise its fiscal 2021 outlook, given the muscular economic rebound taking shape in both the U.S. and China.
These factors, in our view, make Nike an attractive stock to buy and hold in any long-term portfolio.
Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers.