Logitech (LOGI) Expands High-Performance Gear Portfolio
Zacks Investment Research | Mar 15, 2018 10:50PM ET
Logitech International S.A.’s (NASDAQ:LOGI) brand, Logitech G, recently expanded its range of high-performance gear portfolio with the roll out of two products.
The company introduced Logitech G560 PC Gaming Speaker and Logitech G513 Mechanical Gaming Keyboard, both designed for the requirements of gamers. The latest G513 keyboard and G560 speakers with LIGHTSYNC would complement the company’s G502, the best selling gaming mouse globally, in creating a complete gaming solution.
Notably, the Logitech G560 is the first gaming speaker system to boast Logitech G LIGHTSYNC technology that helps in synchronization of light and sounds to gameplay. With the LIGHTSYNC technology, Logitech G560 synchronizes RGB lighting and powerful audio to on-screen gameplay. Moreover, this gaming speaker features multiple connection options that include USB, 3.5mm and Bluetooth. These features combined with the built-in Logitech Easy-Switch technology allows users to switch flawlessly between any four connected devices.
Additionally, the Logitech G513 features LIGHTSYNC RGB, that offers options for two Romer-G mechanical key switches and a premium palm rest. Both the Logitech G560 PC Gaming Speaker and G513 Mechanical Gaming Keyboard are likely to be accessible from the beginning of April 2018, at retail outlets.
Our Take
We believe that increased adoption of new mobile platforms, in both mature and emerging markets, is fueling the demand for Logitech’s peripherals and accessories. For instance, this leading computer peripherals company realized its highest quarterly sales ever and maximum sales growth in seven years in third-quarter fiscal 2018. This outperformance was driven by robust sales across product categories and strong momentum in Gaming, Mobile Speakers and Video Collaboration businesses. Consequently, shareholders seemed to be impressed with the company’s prospects. In the past three months, shares of Logitech have rallied 18% significantly outperforming the Original post
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