Is It Time To Buy BATS?

 | Sep 13, 2018 10:38AM ET

A large-cap company which in my opinion is undervalued is British American Tobacco (LON:BATS).

British American Tobacco, headquartered in London, is a worldwide provider of cigarettes and tobacco products like vapor, gum tobacco, e-cigars and more.

The portfolio of cigarettes includes brands like Dun hill, Lucky Strike, Pall Mall and Rothmans. The company is considered as a market leader in more than 50 countries and has operations in over 180 countries.

The company, which has a market cap of £82 billion, is also considered a dividend investment with a history of paying good yield (currently around 5%).

The tobacco industry is declining in the West and official figures show that while about 25% of UK/US adults were smokers in 2000, that figure had declined to 15% by 2016. It is a completely different story in other parts of the world with China leading the pack with 30% of adults that smoke. Because of this, BAT is trying to push smokers to higher end or alternative smoking products.

The firm has highlighted its leading market position by acquiring Reynolds American (NYSE:RAI) and now a significant portion of its revenues come from the US. As the value of the GBP fell following the Brexit referendum, BAT benefitted from the GBP weakness as this meant that its earnings, when exchanged for pounds, increased.