Intel: Will Turnaround Plan Push Its Stock Higher?

 | Mar 26, 2021 04:47AM ET

Intel's (NASDAQ:INTC) new CEO, Pat Gelsinger, has an ambitious plan to revive growth in the world’s largest chip-maker. The strategy, which is a mix of in-house production and outsourcing, comes after years of underperformance that allowed competitors to gain market share.

While outlining his plan to analysts this week, Gelsinger said Intel will rely more on outside manufacturers to produce some of its most cutting-edge processors, starting in 2023. He also announced a $20-billion investment to build two new chip-fabrication facilities in Arizona, called Intel Foundry Services (IFS), to make chips designed by other companies.

By doing this, Intel aims to supply the world’s largest cloud-computing customers, like Amazon (NASDAQ:AMZN) and Microsoft (NASDAQ:MSFT), which are now designing more of their own processors and need foundries to manufacture them. This hybrid model is a winning combination, according to Gelsinger, who was named Intel’s top executive just two months ago, after his stint as CEO at VMware (NYSE:VMW).

“Intel is back. The old Intel is the new Intel,” he told analysts in a presentation. “We’re going to be leaders in the market and we’re going to satisfy the new foundry customers because the world needs more semiconductors and we’re going to step into that gap in a powerful and meaningful way.” 

For Intel investors, the past two years have been quite disappointing. While other semiconductor-makers rallied on explosive demand for new and faster chips, Intel struggled to bring its latest products to market on time due to manufacturing challenges. 

Its competitors, including Advanced Micro Devices (NASDAQ:AMD) and NVIDIA (NASDAQ:NVDA), design chips that are built by outsiders, including Taiwan Semiconductor Manufacturing (NYSE:TSM)—a company that Intel is trying to imitate with this new business plan.

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Intel stock rose just 16% during over the last two years, while the benchmark Philadelphia Semiconductor Index more than doubled. Will the current plan be enough to bridge that gap and make Intel stock a good long-term investment? Analysts have mixed reactions, given Intel’s earlier missteps and the highly competitive landscape.