Infosys (INFY) Launches Skava Commerce To Boost Portfolio

 | Sep 27, 2016 09:42PM ET

Leading technology services and consulting firm, Infosys Limited (NYSE:INFY) , expanded its portfolio with the launch of Skava Commerce, a modular e-commerce platform. This platform is expected to aid clients in improving their omni-channel experiences.

Of late, innovation has become Infosys’ key business strategy. The company fulfils this objective by developing its next-generation AiKiDo offerings (the acronym for Artificial Intelligence, Knowledge-based IT and Design thinking). Launch of the Skava Commerce is part of enhancing the innovation quotient to attract more customers.

A Sophisticated e-Commerce Platform

Skava Commerce, developed by Infosys’ operating unit – Skava – is a highly sophisticated mobile-first e-commerce platform built on cloud-based microservices. This will empower business enterprises to come up with new offerings, improve digital channel’s conversion rates and create responsive digital properties.

Leveraging on artificial intelligence, machine learning, natural language processing and virtual reality, Skava commerce will transform users’ shopping experiences. This platform will primarily assist retail clients roll out new applications. It will also enhance customer satiation by delivering a consistent performance across multiple channels.

Skava Commerce comes with a host of advanced features, including mobile-first responsive web store, native mobile shopping applications, user-friendly interface and source code license. Further, it possesses a scalable technology that can seamlessly regulate traffic to provide satisfactory customer experience.

At present, retailers have been encumbered by a lot of information technology issues, preventing them from timely prototyping, testing and launching new digital offerings. Skava Commerce eliminates these difficulties without making any hefty investments.

Skava Commerce Prospect Looks Bright

Infosys has been steadily boosting its global consulting and integration capabilities by entering into collaborations with multiple companies including Aimia, Darden Restaurants, Inc. (NYSE:DRI) , and Vodafone Group (LON:VOD) Plc (NASDAQ:VOD) . This is expected to be conducive to Skava Commerce’s market traction. Infosys is bullish that Skava Commerce’s promising features will help it gain acceptance beyond retail and CPG industries, in domains like insurance, banking and utilities.

According to the independent technology and market research firm – Forrester Research – over the next five years, “re-platforming activities” will strongly drive the growth of e-commerce platforms. This is because online retailers are scouting for ways to make their technology more scalable and branded manufacturers continue to strengthen their direct-to-consumer digital channels. Also, the research reveals that rise in investments in applications like PIM, OMSes, experience management and advanced personalization by online investors, will further fuel Skava Commerce’s market traction.

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