FANG Stocks Starting To Look At Lot Like The 'Nifty Fifty'

 | Nov 29, 2016 12:30AM ET

The key role of four companies from the title of this article (Facebook (NASDAQ:FB), Apple (NASDAQ:AAPL), Netflix (NASDAQ:NFLX), Google (NASDAQ:GOOGL)) starts to resemble situation from the end of the ’60s and beginning of the ‘70s. This is when American market was stormed by fashionable firms like Nifty Fifty. Investors were convinced about the limitless potential of several companies and it led to very painful crashes. How will the history end this time?

Nifty Fifty

At the turn of the ‘60s and ‘70s, American stock exchange received a lot of attention with investment funds being on the rise. With the money from investors they were buying promising companies with solid fundamentals. This group among others consisted of industrial leaders, healthcare and even high-tech firms. Soon these companies got themselves a nickname – ‘Nifty Fifty’.

The key element of the Wall Street fashion was the belief in great perspectives. A decision to buy Eastman Kodak Co (NYSE:KODK), Polaroid or Upjohn Company was motivated by a motto of ‘buy and hold forever’. Choosing amazing company’s stock should give profits over the incoming decades and not only years or months.

If a stock is ‘doomed’ for eternal growth then no price is too high. The result was radical overpricing and the first Nifty Fifty peak was in 1969, second in 1972/73. In the latter P/E for the most popular companies reached respective numbers: Polaroid – 95, McDonald’s – 86, Walt Disney – 82, Digital Equipment – 56, Eastman Kodak – 44. On many occasions, investors could not count on living long enough only to receive the amount they invested but no one seemed to care.

Very good summary of this situation is a chart below. It shows the scale of the overpricing of American stocks relative to the rest of the world. Clearly, the highest levels were reached during 1969 but also pay attention where are we today!