Fade This Gold Rally, It's Just A Dead Cat Bounce

 | Jul 15, 2013 04:09AM ET

Gold prices have enjoyed a welcome bounce from $1200 to $1280 recently, which has some perma-bulls bringing out the famous “this is the bottom” LP yet again, a record which has been played so many times this year it must be getting close to wearing out. Whilst this minor bounce in gold is to be expected with Bernanke cooling the markets aggressive tapering expectations, a major rally is not sustainable since the Fed is not embarking on any new quantitative easing in the foreseeable future.

As such, we view this to be a dead cat bounce and, having taken profit on our previously aggressive short position on gold, we will be looking to fade this rally and accumulate short positions on this temporary bounce.

For those readers not familiar with the “dead cat” concept, it describes a temporary recovery from a prolonged decline or bear market, followed by the continuation of the downtrend. An old proverb says, “Even a dead cat will bounce if dropped from high enough”, but just because it bounces that does not mean it is alive. This applies to the gold bull market, just because we are seeing a minor bounce, that doesn’t not mean that the gold bull market is alive – make no mistake, gold is toast and will continue to head lower.