Earning Season Means Its All About The P’s And E’s: Part II

 | Apr 15, 2015 07:39AM ET

Alcoa (NYSE:AA) officially kicked off earnings season for most people last week. The big action started yesterday though as the big banks started to report. The season will run for another 3 weeks or so, or at least that is what the headlines will tell you.

In fact there are companies that report their earnings nearly everyday. Not just the four weeks after Alcoa. If you are an active trader or portfolio manager you already know this. I take an in depth look at at least 2 names every day. And when I look at the calendar to see who is reporting it all boils down to the P’s and E’s.

Those of you that know me just did a double take. Yes I have a CFA designation, but I really do not use it for trading. But I do look at the P’s and E’s. Only that does not stand for Price and Earnings. Instead it stands for the two types of activity to pursue around an earnings report: Protecting, or Exploiting. Yesterday I tackled Protecting, now lets look at Exploiting.

Exploiting

When a company reports earnings it can move the stock price significantly. Some stocks move as much as 20% or more, even for big companies. And sometimes it does not matter if the company beats, misses or meets expectations. What market participants expected (not Wall Street analysts) can move a stock as much or more so than the actual report for the quarter.

And it can be counter intuitive as well. For example Intel (NASDAQ:INTC) reported earnings Tuesday after the close. It reported earnings and revenue in line with expectations, and then guided lower than expectations going forward. And how did the stock respond after hours? It went up more than 1%. The result of this is that no matter what a company reports, there is an opportunity to make money off of a move in the stock price after the report.

There are two sets of tools to do this: the stock and options. Using the stock you can either buy or sell the stock short ahead of the report. If you are right about the direction the stock will move, then you win. But if you are wrong and the stock moves against you it can be expensive. If ever participating in the stock market could be described as gambling, buying or selling a stock in anticipation of an earnings move is it. Do not do it. If you want to own a stock for other reasons that is fine. See the Protection article on how to manage that.

Options are the only way to Exploit the volatility that happens around earnings in a safe, defined risk manner. And even then you can lose all of your money. The key is to use all the tools available to you create the best possible probability for a winning trade. Understanding the technical and fundamental set up for the company goes a long way. But there is added data from the options flow.

Get The News You Want
Read market moving news with a personalized feed of stocks you care about.
Get The App

The first piece of information is what the options market measures as a potential move post earnings. For a stock that is reporting earnings very close to options expiration this is a simple calculation. The at the money straddle gives the market perception of the potential range of stock price reaction. If the straddle (at the money put plus at the money call) can be sold for $2 then the market expects the stock could move $2, in either direction.

With a little data digging, you can get an estimate of whether this estimate from the options market seems rich or cheap. Just look at how much the stock has moved on average over the each of the prior reports. If the historical move is only $1 then the $2 estimate might be over estimating, without any other information.

Armed with these data points and the fundamental and technical set up you can then use your tools (options) to create a trade opportunity to maximize your chance of success with minimal capital at risk. How? This is how I looked at Intel ahead of the report: