Disney Competitive Advantage Supports Bullish View For Its Stock

 | Jun 18, 2019 12:28PM ET

Technical Analysis #S-Walt Disney Company (NYSE:DIS): 2019-06-18

Disney competitive advantage supports a bullish view for its stock

Analysts point to conservative Disney estimates of subscriptions as the company prepares to launch new services in fall. Will the Disney stock price continue rebounding?

Disney reported $1.61 earnings per share on revenue of $14.92 billion in its fiscal second quarter ended March 30. Both earnings and revenue beat expectations forecast at $1.57 per share on revenue of $14.53 billion. The outperformance was accredited to revenue from its Parks, Experiences and Products segment which rose 5% to $6.2 billion. Morgan Stanley (NYSE:MS) upgraded the stock to buy a week ago, raising their price target on the stock to $160 from $135. Investors are potentially underestimating just how quickly Disney could become a major player in the streaming market, analysts say. Disney is planning to launch its over-the-top streaming service Disney+ on November 12. It has set subscription price at $6.99 per month, while Netflix (NASDAQ:NFLX) 's least expensive plan is $8.99 per month. Morgan Stanley estimates Disney will attract at least 130 million total subscribers by 2024, while Disney forecast total streaming subscribers of 135 million by 2024 at the midpoint of its guidance. Disney competitive advantage over rivals supports a bullish view for its stock.