Chart Of The Day: Was Yesterday's Apple Selloff Sparked By A Mistake?

 | Nov 13, 2018 10:01AM ET

During Monday's US session, Apple (NASDAQ:AAPL) shares plunged, dropping a bit more than five percent after one of its suppliers, Lumentum Holdings (NASDAQ:LITE), provided softer forward guidance. According to Lumentum, the forecast change resulted from a request by one of its largest laser diode customers to "materially reduce shipments to them during our fiscal second quarter, for previously placed orders that were originally scheduled for delivery during the quarter.”

Though Lumentum never identified the specific customer, Wells Fargo (NYSE:WFC) interpreted the comment to mean “investors could consider Lumentum’s updated guide as reflecting as much as a 30% cut in Apple orders.” Analysts for the bank likely based their call on Lumentum’s annual report for fiscal 2018, since it listed Apple as its largest customer, accounting for 30 percent of revenue. To reiterate: Lumentum never, in fact, mentioned Apple by name.

Thus, yesterday’s Apple share crash was driven purely by speculation regarding the potential success of Apple’s latest iPhone during the holiday season. Even worse, it was based on comments by a supplier that may—or may not—have been talking about Apple. Let that sink in.

If yesterday’s panicked selloff does prove to be a misunderstanding, imagine the upcoming race to buy on the dip.