Bold Bulls Dare Meek Bears To Take Another Crack

 | Jul 28, 2014 03:58AM ET

Once again, stocks have shown some inkling of weakness. But every other time for almost three years running, the bears have failed to pile on and get a real correction in gear. Will this time be different? Bulls are almost daring them to try it, putting forth their best Dirty Harry impression: “Go ahead, make my day.” Despite weak or neutral charts and moderately bullish (at best) sector rankings, the trend is definitely on the side of the bulls, not to mention the bears’ neurotic skittishness about emerging into the sunlight.

In this weekly update, I give my view of the current market environment, offer a technical analysis of the S&P 500 chart, review our weekly fundamentals-based SectorCast rankings of the ten U.S. business sectors, and then offer up some actionable trading ideas, including a sector rotation strategy using ETFs and an enhanced version using top-ranked stocks from the top-ranked sectors.

Market overview:

Several market commentators have noted that the S&P 500 has gone nearly three years without a 10% peak-to-trough correction, which is the third-longest stretch in 25 years. The bears are simply lacking both leadership and new recruits in this low volatility, global-central-bank-liquidity-supported bull market. Not even renowned hedge fund manager Bill Ackman has been able to smack down the one stock that he “will go to the end of the earth” to destroy -- Herbalife (NYSE:HLF). Nevertheless, Friday’s weakness was notable, even though stocks found support (at the 20-day simple moving average for the S&P 500, and the 200-day SMA for the Russell 2000).

Indeed, there is plenty of global turmoil to create a stout Wall of Worry. Israeli/Palestinian relations are at a new low as violence escalates. Elsewhere, Muslim extremists are creating war and anarchy all over the world, thumbing their noses at the notion of democracy, cooperation, and mutual respect. And then there’s Russia and its shameless push to reestablish hegemony over their former satellite nations (and perhaps take back a little land while they’re at it). But investors finally reacted Friday when European Council President Herman Van Rompuy suggested that new sanctions against Russia should target oil companies, which could create a boomerang effect on the global economy.

In earnings announcements last week, Facebook (NASDAQ:FB) was a big winner while Amazon.com (NASDAQ:AMZN) was a notable loser. According to FactSet, S&P 500 companies are now expecting a year-over-year gain of 5.6% (versus the previous 4.9%). The P/E multiple for the S&P 500 is now around 16.5x versus estimated 2014 earnings and 14.5x versus next year’s estimated earnings.

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The economic numbers are looking good here at home, including unemployment at its lowest level since February 2006. Europe and China have reported better-than-expected economic data, too. Bullish sentiment in the American Association of Individual Investors poll fell for the fourth straight week to below 30%, which means that investors are not overly optimistic as stocks have hit new highs. Furthermore, American R&D spending and domestic energy output both hit new all-time highs.

Some commentators think unemployment could fall below 6% on this Friday’s report. Nevertheless, the fact is that many have simply dropped out of the labor force while many others have shifted into part-time or temporary contract work, which is why Fed Chairwoman Janet Yellen justifies maintaining low rates for the foreseeable future. Thus, bullish investors have taken heart knowing that the Fed is still firmly in their corner, while bears have been kept at bay.

We will witness an unusually busy week regarding economic reports, including the next Conference Board’s Consumer Confidence, FOMC announcement on QE tapering, Q2 GDP, Chicago PMI, July payrolls, July ISM manufacturing report, July car sales, U. of Michigan Consumer Sentiment, and unemployment.

Treasury bonds continue to hold strong, with a low 10-year yield of 2.48% and 30-year of 3.24%. The VIX, a.k.a. fear gauge, closed last Friday at 12.69, which is still quite low by historical standards but greatly elevated when compared with the near-single-digit levels of earlier in the month.

SPY chart review:

The SPDR S&P 500 Trust (ARCA:SPY) closed last Friday at 197.72, which is almost exactly where it finished the prior Friday. The big difference is that on the prior Friday, the market finished the week strong after a weak Thursday, whereas last Friday, the market finished quite weak after a strong Thursday in which SPY made yet another new 52-week. The upper line of the long-standing bullish rising channel continues to prove extremely tough resistance, but bulls have been happy to just follow the ascending line to new highs, and the upper Bollinger Band is just riding it, as well. Underneath, the 20-day simple moving average has offered strong support despite some minor violations, and the mini rising channel is still intact and forming quite convincingly. Oscillators RSI, MACD, and Slow Stochastic are all pointing down after Friday’s weakness and really need to work off more of their overbought conditions.