As Its Shares Continue To Plunge, Is Now The Time To Bet On Boeing?

 | Mar 12, 2020 01:47PM ET

Boeing (NYSE:BA) seems to be plunging into a bottomless abyss. Yesterday, the stock plummeted more than 18% on a mixture of bad news that confirmed the financial crisis for the world’s largest aeronautics company is deepening after the grounding of its flagship 737 MAX plane last year.

Today shares are down another 12% and still falling after analysts at long-time proponent of the stock JP Morgan downgraded their standing 'overweight' rating on the stock to 'neutral.' They also their price target for the company by $160, to just $210. 

The embattled Chicago-based firm is facing an array of headwinds right now. On Wednesday it told employees it was immediately suspending hiring as well as implementing other measures to preserve cash. These moves come as the fast spreading coronavirus drastically cuts air travel and damages airlines worldwide.

The plane manufacturer's stock just continues to tumble. As of this writing, the past year’s decline is at 57% and counting. Shares are now at their lowest level in 30 months. Before the company’s recent measures to preserve cash, Boeing was already reeling from the damage of two fatal crashes of its 737 MAX that claimed 346 lives.