Anatomy Of A Bear Market And What To Expect This Earnings Season

 | Oct 27, 2022 07:00AM ET

  • Most companies are reporting weak earnings but expectations are very low
  • Where are the risks and opportunities?
  • Earnings offer glimpse into macro trends
  • Tech giants Microsoft (NASDAQ:MSFT) and Google (NASDAQ:GOOGL) just kicked off the earnings season, after several notable reports and pre-announcements from Snap (NYSE:SNAP), Advanced Micro Devices (NASDAQ:AMD), Micron Technology (NASDAQ:MU) and CarMax (NYSE:KMX).

    Demand trends have significantly deteriorated since last quarter and ultimately we expect that every sector will be impacted by the sluggish macro.

    With this set up in mind, there are many companies that look very attractive on pullbacks, as we expect that secular trends will overcome their cyclical headwinds over the next several quarters. Within industrial/enterprise technology there is a wide spectrum of business models all providing different risk/reward. On one end of the spectrum are semis/hardware with the most downside, but also the most upside in a recovery, and on the other end of the spectrum are software (SaaS) business models which we expect to be most resilient through the downturn.