3 Innovative Stocks Millennials And Gen Z Can’t Get Enough Of 

 | Feb 03, 2021 07:25AM ET

The ongoing rally on Wall Street, which has seen the major indices reach a series of new all-time highs, has been driven in large part by young, first-time investors using free trading apps such as Robinhood.

When you consider that Millennials, combined with younger Gen Z counterparts, make up more than 50% of the U.S. population, this new group of retail investors is a force to be reckoned with.

As such, here are three innovative stocks that Millennial and Gen Z investors can’t get enough of. All three have the potential to disrupt their respective industries in the years to come, making them solid long-term picks.

1. Chewy: Largest U.S. Online Pet Products Retailer/h2

Chewy (NYSE:CHWY) appeals to young investors for two reasons: they love to shop online and they love their pets.

The company, which held its initial public offering in June 2019, has seen its shares jump nearly 290% in the last 12 months, as a surge in pet ownership amid coronavirus lockdowns translated into higher demand for pet products.

According to the American Pet Products Association, 67% of U.S. households currently own some type of pet. Digging deeper, from a generational perspective, Millennials and Gen Z now combine to make up the largest segment of pet owners, with that trend only likely to continue to grow in the years to come. 

CHWY stock, which reached an all-time high of $115.23 on Jan. 15, ended at $101.76 on Tuesday, earning the Dania Beach, Florida-based pet e-commerce company a valuation of $42.8 billion.